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Factoids |
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According to research conducted by CEA, women are involved in nearly 75 percent
of all CE purchase decisions. 71 percent of women surveyed by CEA said their
most recent CE purchase was made for themselves, not as a gift. |
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The
Consumer Electronics
Association (CEA), producer of the
International
Consumer Electronics Show (CES), announced the honorees
selected for the "Technology is a Girl's Best Friend" (TechGirl)
Product Showcase at the 2004 International CES.
 The
final products were selected by a panel of style and technology
journalists and were judged on form, function, overall
ease-of-use and the product's benefits to female consumers.
Now in its second year, the TechGirl Product
Showcase features consumer electronics products that combine new
technologies with good design and pay particular attention to
the needs of the female consumer base, from the research and
development stage through the crafting of marketing strategies
and all points in between. Journalists from top women's media
outlets and leading technology reporters judged entries
submitted in the categories of audio; computer/IT; digital
imaging; electronic gaming; home networking; mobile electronics;
video; and wireless. Two products in each category were selected
from more than 300 entries.
This years winners in the Video category were
Pioneer and Panasonic.
Click to enlarge.
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Honoree
Category: Video
Panasonic D-Snap™ Camcorder
Panasonic
www.panasonic.com
Designed for the on-the-go video enthusiast, the
SV-AV100 is the world’s smallest camcorder with no
moving parts. It records MPEG2 video on an SD Memory
Card and comes with a 512 MB SD card. |
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RTO Online is the official channel for Rent-to-Own Industry News and the
only independent source of news for the rent-to-own, rental-purchase,
lease-purchase trade. RTO Online (Rent to Own Online) represents the choice
of the entire RTO Industry for trusted information, as it happens. |
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