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Benefit Marketing Solutions Merges With Alliance Health Card Systems
12-27-06
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The combination of our two companies presents an opportunity to compliment each others corporate goals in a way that is uncommon.
Danny Wright, CEO, Benefit Marketing Solutions

Susan Mathews of Benefit Marketing Solutions at the Texas Association of Rental Agencies (TARA) convention in San Antonio, Texas.

Benefit Marketing Solutions (BMS) of Norman, Oklahoma, long time marketers of membership programs to the rental purchase industry, announced plans for a merger with Alliance Health Card of Atlanta, Georgia.

Alliance is a licensed discount medical provider organization (DMPO) delivering access to discount medical programs and products from physicians, dentists, pharmacies etc., through companies like BMS.

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“BMS presently serves over 400,000 consumers nationwide with services similar to those provided by Alliance, so the union of the two entities is expected to deliver greater value and levels of service to the customers of both organizations,” said Danny Wright, CEO of BMS.

Benefit Marketing Solutions’ management will retain a controlling interest in the merged company.

“The combination of our two companies presents an opportunity to compliment each others corporate goals in a way that is uncommon,” said Wright.

The merger is expected to close in the first quarter of 2007.

 

 

 

 

 

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