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Baseline Licensing Group continues adding new products such as #88 Dale Earnhardt Jr. licensed merchandise, and Counter and Pub Chairs

HOT - See exclusive podcast interview with Brown Councill, Partner, Baseline Licensing Group here.

Baseline Licensing Group continues adding new products such as #88 Dale Earnhardt Jr. licensed merchandise, and Counter and Pub Chairs - contact Brown Council at 336-882-8078 for more information.

With two years of sales under its belt, Baseline Licensing Group has proven how well sports furniture, officially licensed with the team logos featuring the NFL, Collegiate logos, NASCAR, MLB and NBA, performs from a quality and retention standpoint with the RTO customer. 

The following testimonial from a Baseline customer in Colorado sums it up: 

"We have been carrying the product for 5 months and the sports recliners have an incredible stick rate.  To the best of my knowledge we have yet to have one return or a service issue or a missed payment for all I know.   I think it may be because the customer has so much pride in ownership of these items".    

                   - Chuck Green, President of Best Image RTO

According to Baseline Licensing Group Partner and VP of RTO Sales Brown Councill, "Our product represents the biggest sports brand names in the lives of the RTO customer.  Just thinking and talking about their favorite NFL or college team brings a smile to their face and sitting in our flag ship Big Daddy recliner literally makes them feel even better.  After all, our products are the ultimate statement of a fan's loyalty, not to mention a comfortable and functional piece of furniture to watch the game from.  Let's face it, there is already enough bland, neutral-colored furniture on RTO floors.  Our product provides a passionate, colorful alternative to increase revenues as well as spice up store promotions by associating a rental store's name with some of the best teams in America." 

Even with a very busy 4th quarter, Baseline is reporting almost no quality problems and says shipments have been made consistently and completely within their standard 4-6 week window, which is necessary because the wide variety of Baseline products represent hundreds of teams over five sports leagues.

Baseline is very pleased to have signed Dale Earnhardt Jr.'s new #88 Hendricks Motorsports NASCAR team and is now taking orders.  "Junior" is by far the most popular of all NASCAR drivers and unlike most sports teams which have regional appeal, Earnhardt Jr.'s products sell very well nationwide.

Also exciting is Baseline's addition of counter and pub height chairs which make a perfect compliment to a customer's kitchen or living room.   

Please contact Brown Councill at 336-882-8078 or brownc@blsports.com with any questions and how you can become a dealer.  Email or fax orders to 866-238-0973.  Baseline website is www.teamblg.com. 

Baseline Licensing is a proud participant in the 2008 RentDirect PrimeTime! buying Show, March 2-5, 2008 at the Hilton Anatole in Dallas, Texas. Rent to Own dealers should contact James MacAlpine at 336-714-8802 or jamesm@nationwidegroup.org for more information on joining RentDirect, the nation's largest rent to own buying group.

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