Sony beat the next closest competitor by 5 percent in total television dollar market share, while also holding the advantage in overall TV unit sales.

Sony Electronics achieved number one total TV market share in the United States in dollars and units for 2006.

Sony beat the next closest competitor by 5 percent in total television dollar market share, while also holding the advantage in overall TV unit sales.

"When you combine the key digital TV categories, specifically LCD and micro-display, Sony's overall dollar share outpaced the closest competitor by 21 percent for January 06 to November 06," said Randy Waynick, senior vice president of Sony's Home Products Division.

According to retail tracking service The NPD Group, the latest 2006 figures continue a trend of Sony's number one share in total TV dollar sales which it has held year to year since 2003.

Sony's LCD flat-panel televisions had an 8 percent dollar share lead over the next closest competitor in the U.S. for 2006 (January through November), according to NPD. Sony also led the nation in unit share in both the LCD flat-panel and micro-display categories. In micro-display, it had a 21 percent greater dollar share than the next closest competitor.