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Video Podcast
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Zooooom...Jack Rowland |
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Premier welcomed over 150 franchisees and vendors Monday night.
See a complete photo gallery of the Welcome Reception here.
 |
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Part of the winning threesome (below), Joshua Goss navigates the
cart path during the rain soaked 2008 Premier Companies Golf Tournament Monday.
See a complete photo gallery from the 2008 Premier Golf
Tournament here. |
 |
| Left to right - Brian Duke, Joshua
Goss and Luis Alonzo took first place in Premier's golf
tournament Monday at the Quarry Golf Club near San
Antonio, Texas. |
Twenty seven golfers braved day-long rain showers Monday to
compete in the first Premier Golf Tournament
and officially kick of the
Premier Companies 2008 National Convention in San Antonio.
The threesome of Luis Alonzo, Joshua Goss and Brian Duke took
first place. Luis and Joshua are Premier franchisees.
Brian Duke leads Whirlpool's National Rental Team. Other winners
- Michelle Dunning, Adobe Trucks, Women's Longest Drive; Roy
Soto, Premier Franchisee from San Antonio, Men's Longest Drive;
James Cuthbertson, Premier Franchisee from Clarkesville,
Tennessee, Closest to the Pin; and Brian Clussman, Premier
Franchisee from San Antonio, longest Putt.
See a complete photo gallery of the 2008 Premier Golf
Tournament here.
Premier welcomed over 150 franchisees and vendors Monday night.
See a complete photo gallery of the Welcome Reception here.
Today (Tuesday), Board meetings, vendor presentations and round
tables begin.
RTO Online broadcast five exclusive Video Podcasts from San
Antonio Monday. Excerpts:
Play- Laura
Emerson, Executive Director of PRPMG
"PRPMG is a contract human resource company that contracts with
Premier Franchisees to oversee all human resource aspects of
their business. We manage employees and programs so dealers can
focus on running their day-to-day operation. We handle
everything from group health insurance, dental, life insurance
and 401ks. PRPMG gives a single store owner the ability to offer
employees the same benefit packages as larger competitors. We
even do performance evaluations.
Play
- Ben Pior, Premier Franchisee from Garland, Texas
I've been in rent to own since 1994 in Texas, Oklahoma and Florida. There
is a lot of customer interest in Custom Wheels, but we will
probable wait until we can open a free-standing store. Rent-N-Ride sounds very promising. I'm a car-guy.
There is high demand for rent to own vehicles. The initial
investment is significant to open a car-lot but the return in
potentially very large. Competition in the Garland market is
actually decreasing. There used to be seven independents in Garland, now there is
only me, Rent-A-Center and and Aaron's. I wanted a franchise to get
more control of my life. I thought about it for nearly five
years before making the decision. I've opened up stores for
other people, but you're more motivated when your own money is on
the line. We opened in February. One thing I would do different
is move the grand opening to August. Everyone else is struggling
with collections and a new company can gain 300 agreements in 3
months. 60% of my customer base is Spanish speaking. Every one
on my staff is bi-lingual. Even though customers can speak
English, they appreciate being able to communicate in Spanish.
Play
- Scott Kinnear, Franchisee, Premier Rental Purchase
"I been open since 2005. 2007 started slow but improved in the
fourth quarter. We've begun doing a lot of local cable TV
advertising. It was very effective. We started seeing new faces
- customers we had never seen before. Before I started my
Premier franchise, I was with Rainbow Rentals. I learned a lot
from Wayland Russell and Mike Viveras. They gave people the
chance to improve and advance. I think they were a little ahead
of their time. One of the reasons I am a successful franchisee
today is because of the freedom to make decisions given to me by
Rainbow. My store is slightly larger than average. But the size
of the store matters less than the people in it. Rent-A-Center
is probably our toughest competition. There are five within five
miles. Our split is 60-40 weekly versus monthly. I doubt that we
will ever focus solely on monthly. I opened Premier's first U-Getcha
Cash Payday Loan in January. I see a great opportunity to draw
in new customers. I think a co-branded (inside the store) gives
you the best of both worlds. RTO cars are interesting. I've seen
other similar operations in Dayton and they do very well. The
next big thing? I'm not sure, but we've been doing very well
with fireplaces. That one surprised me, but they are extremely
popular with customers.
Play
- John Darden, Franchisee, Premier Rental Purchase
I believe Rent to Own cars can do for this business what
furniture did in the 80's. It will have a huge impact. Many of
our customers are purchasing cars through buy-here-pay-here. I
envision a one-stop shop for out customers. I mean a total
one-stop. I see a location where a customer would lease
electronics appliances and furniture, pay cable, phone and
electric bills, buy money orders and make car payments - all
under one roof. It's all about the relationship with customers
and making it as convenient as possible. There are endless
possibilities. People are paying more attention to custom wheels
now, but in our part of the country, it's still new. Payday
lending rates will probably capped in Virginia which will hurt
existing payday lenders badly. The next big thing? It will
remain televisions - cheaper, bigger, lighter. The way homes are
built, 50inch is about the largest reasonable size. There
continue to be additional possibilities in furniture caused by
the revolution in flat panel TVs.
Play
- Brown Councill, Partner, Baseline Licensing Group
In 2002, I sketched a NASCAR logo and approached NASCAR about
producing sports logo furniture and to my great surprise, they
approved the idea. It has always been my vision to start
something new. And Sports Home Lifestyle is it. We make
furniture that enhances the fans love for their favorite sport.
99% of all fans don't have the time or money to go to a game.
So, they watch them on TV and they all need something to sit in.
Officially licensed furniture with the proper color scheme for
NFL, College, NBA and MLB just makes sense. NASCAR fans are nuts
for logo furniture. NASCAR is the fastest growing sport, and we
just got licensed with Dale Earnhardt Jr and Hendrix Motorsports
Team. The hottest item in Sports Lifestyle furniture right now
is the Big Daddy recliner. The combination of the already
accepted Big-Man's recliner with pro sports logos makes for a
supercharged piece. RTO Dealers are putting together sports home
theatre packages - TV entertainment systems and upholstery in a
single agreement. Keep rates are very high for sports furniture
due to an increased pride in ownership.
RTO Online will post daily updates from the convention. Please
check www.rtoonline.com
for updates.
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RTO Online is the official channel for Rent-to-Own Industry News and the
only independent source of news for the rent-to-own, rental-purchase,
lease-purchase trade. RTO Online (Rent to Own Online) represents the choice
of the entire RTO Industry for trusted information, as it happens. |
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