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Royal Philips Electronics and
Gemini Industries, Inc., the leading North
American supplier of consumer electronics and PC accessories, announced today
that they have signed an agreement under which Philips will acquire Gemini.
Financial details of the acquisition have not been disclosed.
Since Gemini was founded in 1964, the New Jersey-based company has become the
premier supplier of accessories for the audio, video, computing, gaming, digital
imaging and telephony markets in the United States. Gemini’s current portfolio
of 2500 products has given the company prominent positioning in major retail
chains across America, including the leading national retailers. Philips has
been a supplier to Gemini for the last 8 years, and has licensed its brand to
part of Gemini’s portfolio. The company has approximately 500 employees.
Through the acquisition of Gemini, Philips will significantly grow the
peripherals and accessories business activities on a global scale. The consumer
electronics and PC-related accessories industry is growing fast. Within this
market Gemini, whose 2003 gross sales were approximately US $200 million, has
played a leading role in driving the application of ‘category management’,
incorporating product creation, supply and shelf-space management in a single
value chain. This acquisition provides Philips and Gemini with a unique
opportunity to broaden the scope into Europe, to better serve the global
retailers’ needs and leverage internal synergies between the two companies.
“Accessories are one of the fastest growing and higher-margin product categories
in consumer electronics today, and represent an increasingly important part of
retailers’ operations,” says Frans van Houten, Senior Vice President Royal
Philips Electronics and CEO, Philips Consumer Electronics Business Groups. “This
makes the acquisition of Gemini a perfect fit for Philips, broadening our US
distribution strength and adding to our highly successful portfolio of
innovative, easy-to-use and award-winning audio-video accessories and PC
peripherals at the same time.”
“We look forward to continuing Gemini’s growth as part of Philips’ global
organization,” says Michael O’Neal, Chief Executive Officer of Gemini. “With
Philips’ backing – including its industry-leading technologies, excellent
product development capabilities and worldwide brand – we will be better
positioned to serve our customers and take the business to the next level.”
Subject to regulatory approval, it is anticipated that the transaction will
close in August 2004.
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