The rent to own (RTO) industry was an early adopter of digital TV. Most RTO companies transitioned to digital TV years ago. Since rental-purchase agreements specify that the rent to own company is responsible for service, consumers are also protected by the very nature of the agreement.

Congressman John D. Dingell (D-MI), Chairman of the House Committee on Energy and Commerce, believes government and the consumer electronics industry have underestimated the impact on consumers of the approaching mandatory transition from analog to digital TV. Dingell said in a statement this week, "There has been too little appreciation for the task of properly informing and equipping American households. It is the responsibility of the FCC to inform all Americans about the transition, and to coordinate the technical steps required to usher in full digital broadcasting."

The transition from analog to digital broadcasting in the United States is scheduled for completion on February 17, 2009. Following that date, consumers will require a digital-to-analog converter box in order to continue receiving free, broadcast programming via over-the-air reception on their analog TV sets. Dingell said, "I suspect few consumers know that they will need to purchase new equipment to keep their analog televisions working. We must reach all Americans with accurate information about the transition date and the coupon program."

The law mandating digital transition established a first-come, first-served $1.5 billion government funded converter box coupon program for those unable to purchase or rent a digital TV. But Dingell fears the program is under funded. He said, "When that [coupon] money runs out, many households, including those dependent upon free over-the-air television every day for their local news, weather, and emergency alerts, may be left with a blank screen."

The rent to own (RTO) industry was an early adopter of digital TV. Most RTO companies transitioned to digital TV years ago. Since rental-purchase agreements specify that the rent to own company is responsible for service, consumers are also protected by the very nature of the agreement.