Leveraging our strategic partnerships with resellers and vendors has put the division on a very strong growth curve
Jeff Davis, VP Sales, D&H Distributing

D&H Distributing, a major national computer and consumer electronics distributor, named John Alifano Manager of the company's Consumer Electronics Division.

Alifano's experience in the consumer electronics industry goes back to 1981. He began his tenure at D&H as a territory sales representative in 1985 and was later promoted to division manager of satellite products. In addition to positions with other CE-related companies, he served as a regional manager at Hughes Network Systems, a manufacturer of DIRECTV set-top boxes, before returning to D&H Distributing to eventually lead its growing CE Division.

"The advance of the Digital Home has brought consumer electronics more to the forefront at D&H. Leveraging our strategic partnerships with resellers and vendors has put the division on a very strong growth curve," said Jeff Davis, vice president of sales at D&H Distributing. "We're committed to serving our dealers and integrators in the best possible way. This requires a manager whose experience, both in the field and within D&H, makes us confident that he can oversee such a crucial division. John has those qualifications, and more."

Alifano's experience in the consumer electronics industry goes back to 1981. He's a 37-year resident of the central Pennsylvania area, which D&H has similarly called its home for 85+ years.

"It's a thrill to become a division manager at D&H at such an exciting point in the market," said Alifano. "I'm ready to drive the division sales, and take advantage of the great new technologies our vendors are offering in to the market. At D&H, it's always about assuring a great customer experience and finding incremental sales opportunities for our vendor partners."