The only thing many consumers know about DTV is that they desperately want one of their own.
Todd Thibodeaux, Senior VP of Industry Relations, CEA

The Consumer Electronics Association (CEA) and CNET have published interactive buying guides for digital televisions on MyCEknowhow.com. The buying guides are designed to introduce consumers to digital television and to ease confusion about the technology before shoppers even enter the store.

The DTV Buying Guide is the latest addition to the MyCEknowhow Buying Guide series which already includes modules on digital imaging and MP3 players. In addition to researching products, consumers can print out PDF summaries that serve as a checklist they can take into the store.

The Buying Guides are brand-neutral. By year's end, MyCEknowhow Buying Guides will also be available for audio and wireless products.

“The only thing many consumers know about DTV is that they desperately want one of their own,” said CEA Senior Vice President of Industry Relations Todd Thibodeaux. “The MyCEknowhow Buying Guides help eliminate confusion and give consumers the confidence to select and buy the DTV that is right for them.”