Rent to Own Online
"All Rent to Own...All the Time"

Home

| About RTO Online | RTO Tradeshow | Press
#1 Online Destination For the Rent to Own Industry
Trade portal for companies who rent to own furniture, electronics, appliances, custom wheels, jewelry and other home goods.
Rent to Own Online
Rent to Own Tradeshow
Who's Who in rent to own  
The Rent to Own industry's event photo album  
Video podcast interviews with Rent-to-Own industry professionals  
Audio podcast interviews with Rent-to-Own industry professionals  
Rent-to-Own Industry Federal Legislative Guide  
Rent to Own Industry Jobs and Resumes  
Search Rent to Own Online  
Subscribe to
RTO Magazine

E-mail Address :

Manage Subscriptions
 
RTO Magazine
 
United States Rent to Own Store Locator  
State Rent to Own Law  
Rent to Own Websites  
Rent to Own Industry Poll  
Editorials By Rent to Own Professionals  
Rent to Own Stocks  
Rent to Own Links  
Rent to Own Industry Events  
Rent to Own Online Archive  
Rent to Own Industry Training  
Advertise on the number one website for rent to own professionals  
Rent to Own Industry Blog  
Rent to Own Chat  
Rent to Own Industry Forum  
Rent to Own Industry Glossary  
National News  
Contact Rent to Own Online  
 

Site Statistics

 

Poll

 

Discover Rims Opens Third Company Store; Variety Key To Custom Wheel Franchise Success
10-26-06
RTO Online - The rent to own industry's trade website
Email this page to a friend

Rate: 

Your email address Worthless Helpful I have tears of joy Better than War and Peace

Add your Comments

Factoids

Back to news

Related articles
most recent first

Discover Rental-Purchase Extends Guarantee to Franchisors
Discover Rental Purchase Plans Franchise Expansion
Discover Rims Opens Third Company Store; Variety Key To Custom Wheel Franchise Success

 

We are placing our new stores in high profile locations that cater to a diverse clientele, not just the rent-to-own customer. In doing so, we are achieving greater success by attracting a clientele that has the ability to pay cash for exotic tires and wheels that previously were not available except in large metropolitan cities.
Tyner Reeves, Director of Operations, Discover Rims

Brad Setzer, National Operations Manager for Discover Rims.

Discover Rims, a Salt Lake City, UT based franchisor of Rent to Own Custom Wheel stores, announced that the company will open it's third company owned store in November. According to John B. Prince, Founder and President, "This new store is located north of Salt Lake City in Clearfield. It will be the largest store that we have opened and will allow us to expand on opportunities to showcase our unique marketing and promotional abilities." The new store has over 7,000 square feet, with over half of that being used for the showroom.

Why such a big store? Prince explains that the customer who wants to purchase tires and wheels is different from the traditional home furnishings rent-to-own customer. "In this business, instant gratification plays a huge role in being successful. In anticipation of this desire, we have expanded our showroom floor space to allow us to showcase more styles of wheels, in complete sets, than most other competitors. When a customer walks into a Discover Rims store ready to buy, we have the inventory available to offer several choices for more than 80% of the vehicles on the road. This compares to several hours up to several days for other retailers. We accomplish this by providing extensive training to our employees and our franchisees regarding the styles, sizes, bolt patterns and offsets to meet this demand."

According to Tyner Reeves, Director of Operations, "We are placing our new stores in high profile locations that cater to a diverse clientele, not just the rent-to-own customer. In doing so, we are achieving greater success by attracting a clientele that has the ability to pay cash for exotic tires and wheels that previously were not available except in large metropolitan cities." Reeves went on to say, "We have wheels in stock to fit Mercedes-Benz and BMW to name a few. Our clean, bright showrooms and national branding is taking tires and wheels and placing them in a location within reach of a significant number of customers, both retail and rent-to-own. We offer a business opportunity that anyone would be proud to purchase from, and a franchisee would be proud to own.

Some of Discover's key selling points are 120 days same as cash and mounting, balancing and valve stems are included in the price. "There are no hidden charges. Very few others, if any, can say that," says Reeves.

For information regarding owning a Discover Rims franchise and available territories, please call 1.866.MAX.RIMS (629.7467) or info@discoverrimsfranchise.com.

 

 

RTO Online is the official channel for Rent-to-Own Industry News and the only independent source of news for the rent-to-own, rental-purchase, lease-purchase trade. RTO Online (Rent to Own Online) represents the choice of the entire RTO Industry for trusted information, as it happens.

Tell us what you think
Rate the article at the top of this page