Companies are missing a critically important audience when they don't invest resources and creativity in communicating to their employees, who have the potential to be hugely influential ambassadors for their business.
Josh McCall, CEO, Jack Morton Worldwide

Only 33% of employees overall are satisfied with the quality and quantity of communications from their employer.

"The best way to build a business is from the inside out," said Josh McCall, CEO of Jack Morton Worldwide. "Companies spend a tremendous amount of money communicating externally about their business and their brand. However, they are missing a critically important audience when they don't invest resources and creativity in communicating to their employees, who have the potential to be hugely influential ambassadors for their business."

Key insights from a recent online survey of 1,625 respondents include:

-- 67% of employees surveyed are dissatisfied with how their employers
currently engage them. 31% say employers do not communicate enough; 36%
would like more engaging and interactive communications.

-- 86% say that participating in a live experience is more engaging than
other forms of employee communication

-- 84% agreed that live experiences provide more information than other
forms of employee communication

-- 84% of respondents reporting that events would be likely to influence
performance

-- 86% of respondents said that an event would cause them to talk about
their company to their peers and others outside of the organization

Data was collected by a third-party research partner between May 1 and May 7, 2006.