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Mega Rental
Group’s marketing department has developed a unique “Customer
Cloning” strategy which matches the demographics of your past
customers to their national consumer database.
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Click to view full
promo mailer |
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Mega
Group USA, the parent of Mega Rental Group, has always
believed that simply securing bettering pricing wasn’t enough.
They needed to help Mega members retain their existing customers
while attracting new ones. So Mega has always branded itself as
a selling and marketing group as well as a buying group. The
Mega Rental Group knows special buying programs won’t help the
dealer much if he can’t get enough products out on rental.
Independent RTO stores or chains can match the rental rates
offered by larger RTO chains while offering consumers better
customer service but customers still flock to those larger
chains. The reason is simple, more up-to-date and creative
circulars and TV spots.
Mega Group USA prints & mails over 20 million circular/mailers
per month and consequently their members get a great price. How
low? We cannot print the number but there is not a better deal
on the market today. These circulars are printed on glossy stock
and include Spanish copy and pictures of attractive young
families. All the normal RTO categories like; furniture,
appliances, computers and even jewelry are featured. But no
matter how visually exciting these circulars are they won’t
generate good business unless dealers can find a better low cost
way to distribute them other than the newspaper.
Mega Rental Group’s marketing department has developed a unique
“Customer Cloning” strategy which matches the demographics of
your past customers to their national consumer database. They
are able to do this for almost half of the price of first class
postage including printing list & postage for their members.
Cable
TV spots with the same products and graphics as the
circular/mailer are available and Mega Rental Group has
developed a group cable TV buying service. With access to over
93% of all cable systems in the nation members are able to buy
cable TV spots for rates well below market rates.
If you would like more information about the Mega Rental Group
please call Chris Nickas at (901) 753-8243 ext. 113.
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