Ten Pearls of Rent to Own Wisdom
Courtesy of
'The Onlooker' and RTO Online
www.rtoonline.com

Our business is not about price, its about value
 
Have the guts to buy for tomorrow
 
The best way to maintain BOR is to give customers a reason to pay
 
When it comes to cutting expenses...Sometimes the best idea is to kill Great Ideas
 
Find something you can do that you absolutely know your competition can’t
 
Free rent will never exceed the cost of having excess idle piled in the backroom
 
Pickups are less an indicator of economics than of changing wants and needs
 
New customers usually account for only about a third of all deliveries
 
If our people give away a lot of free First Weeks, so what? If you are good enough to close the deal properly, you will get the second payment on time, plus another 77 or so.
 
Sell product, not price