We will not
be an overnight upstart like some of our competitors who have
made short-term news with pricing moves they will not be able to
sustain.
Rey Roque, Vice President of Marketing, Westinghouse Digital
Electronics
Rey Roque, Vice President of Marketing at Westinghouse Digital
Electronics, is very direct in his criticism of other
manufacturers. "We will not be an overnight upstart like some of
our competitors who have made short-term news with pricing moves
they will not be able to sustain." Roque said the company's goal
is to be a long-term player. "Our consistent standing among the
top five selling LCD TV brands over the past few years shows
that our big picture market strategy is a working."
In
addition to being the top selling brand in the 26" size,
Westinghouse is in
the Top 5 or better in
19", 32",
37", 37" 1080p, 40", 42", 42" 1080p, and 45"/46"/47".