The research panel will complement other research methodologies used by the Center to generate knowledge about women business owners and their enterprises.

The Center for Women’s Business Research announced the formation of a national, online research panel to be utilized in up-to-the-minute research on women business owners and their enterprises. Participants will contribute to the creation of an ongoing body of knowledge that can respond to emerging trends and will inform programs and policies that support all women business owners.

The research panel, named W-Biz InsightTM, is the first of its kind and will be comprised exclusively of women business owners. The panel will be nationally representative in terms of both personal and business demographics such as length of ownership, type of industry, revenues, number of employees, and geographic location.

“The commitment of a small amount of time on the part of individual women business owners can mean a great deal,” said Margaret A. Smith, chair, Center for Women’s Business Research. “The formation of the research panel will give the Center for Women’s Business Research the ability to contribute to the fast-paced debates that result in programs and policies which have a significant impact on the nation’s economy and women-owned businesses. We expect that the findings will inform decisions made in individual businesses, corporations, financial institutions, educational institutions and at all levels of government.”

This research panel will complement other research methodologies used by the Center to generate knowledge about women business owners and their enterprises. The formation of this panel represents a tremendous opportunity for women business owners to make their collective voice heard on issues affecting them and their businesses.

“Each participant in W-Biz Insight will be part of a national community of women business owners that will provide the Center for Women’s Business Research with valuable insight into the attitudes, experiences, and opinions of women business owners,” said Sharon G. Hadary, executive director, Center for Women’s Business Research. “Now is the time for women to join the research panel and make a valuable contribution to the body of knowledge about women business owners.”

Participants should own at least 25 percent of their business, and will be asked to fill out a short participant profile. All information will be strictly confidential.