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We offer
something for everyone and take pride in selecting meaningful
and interesting seminars with information that attending
retailers can truly apply to their business.
Dana Pretner Andrew, Director of Marketing, World Market
Center
Attendees to the Las Vegas Market
at World Market Center continue to discover new product,
insight, information and contacts with the Market’s expanding
and comprehensive offerings.
In addition to the wealth of home furnishings manufacturers and
their products, attendees are able to take advantage of many
educational, trend-setting, industry and business seminars that
provide meaningful and strategic tools to make their business
successful and their market experience more valuable.
This year’s Winter Las Vegas Market, scheduled for Jan. 29
through Feb. 2, 2007, is no exception. Specialty seminars will
cover trends, color, merchandising, buying patterns, sales
techniques, business strategies and much, much more.
“We offer something for everyone and take pride in selecting
meaningful and interesting seminars with information that
attending retailers can truly apply to their business,” said
Dana Pretner Andrew, Director of Marketing and Public Relations
for World Market Center. Cindi Williams, Director of Events for
the Western Home Furnishings Association (WHFA), said WHFA works
closely with World Market Center staff and produces many of the
seminars for Las Vegas Market.
Williams said, “The expertise and passion our speakers bring is
reflected in their effective and entertaining presentations. The
seminars also provide attendees with another valuable option
during the five-day Market in addition to visiting all the
furniture exhibitors.”
Williams added even more attendees can now be accommodated for
the popular seminars in NHFA/WHFA’s new, larger Retailer
Resource Center in World Market Center’s new 16-story, $345
million, 1.6-million-square-foot Building B that opens in
January. “We have significantly expanded our resource center to
more than 7,000 square feet,” she said. “We can be even more of
an education resource and business tool to attending retailers,
making their Las Vegas Market trip even more beneficial.”
The NHFA/WHFA Retailer Resource Center is located on the 16th
floor of Building B. The new showroom will feature a number of
resources, including a larger seminar room that seats 100
people, enhanced technology, and expanded coffee bar, an
Internet café, new vendor space and the “Launch Pad” for new
product introductions.
Among the 30 varied seminars to be presented at the Winter
Market, featured presentations include:
● “Colorwatch Seminar” - Christine Chow of The Color Association
of the United States will discuss the latest colors, textures
and fabrications that will impact the home furnishings
landscape, and explain how these trends will shape buyers’
purchase decisions in the coming months. The Colorwatch Seminar
will be Monday, Jan. 29 from 11 a.m. to noon in World Market
Center’s Seminar Room – Building B.
● “Candice Olson on Design” – Olson, one of North America’s
leading professional interior designers, popular TV host,
columnist and product designer, will offer attendees dramatic
before-and-after room makeovers and share smart tips, practical
advice and insights into the essentials of great interior
design. The charming, witty and popular television host of
Divine Design on HGTV in the U.S. and the W Network in Canada,
Olson, believes you can have a room that’s both beautiful and
practical when you begin with being honest with yourself.
Olson’s seminar will be Tuesday, Jan. 30 from 10 a.m. to noon at
Cashman Center Theater, and will be followed by a book signing
of Candice Olson on Design (Meredith Books, January 2006,
$19.95) and meet-and-greet opportunity.
● “Trendwatch Live!” – Back by popular demand, renowned home
trend analyst Michelle Lamb, CMG, returns to Las Vegas Market to
share her home fashion insight and share what colors, motifs and
moods will impact tomorrow’s décor styles. Lamb’s remarks are
based on a global perspective gained from traveling to trade
shows throughout the world. The popular speaker and columnist
writes the Trendwatch column in Accessory Merchandising magazine
and is founder and chairman of Marketing Directions, Inc. Lamb
brings the pages of her well-read column to life on Thursday,
Feb. 1 from 9 a.m. to 10 a.m. at Cashman Center Theater.
● “Perception is Reality” – Making sure the customer’s
perception of the service you’re providing matches what you
believe you are delivering is vital in today’s competitive
economy. Charles Stiles, president and founder of Business
Evaluation Services, a professional full-service secret shopper
evaluation company, stresses the importance of service in
addition to price and quality. He will present a fun,
enlightening and interactive program where attendees learn how
to better understand what customers believe about the service
being provided and gain new ideas to improve sales. The seminar
will take place Thursday, Feb. 1, from 4:30 p.m. to 5:30 p.m. in
the NHFA/WHFA Retailer Resource Center.
The Retailer Resource Center is once again presenting the
popular Academy Training Series, a higher level, focused series
of seminars dedicated to a specific topic. The Winter Market
series focuses on a variety of trend-related topics covering the
Internet, influences of outside factors on furniture, current
trends, technology and retailing strategies beyond the retail
store.
All seminars, except for “Candice Olson on Design” and
“Trendwatch Live!” to be held at Cashman Center, will be offered
in World Market Center’s Buiding B.
For more details about the Academy Training Series and a
complete list of all seminars, visit
www.lasvegasmarket.com.
In addition to the seminars, several daily and special social
events enhance attendees’ Market experience.
“The social component at Las Vegas Market is as exciting as the
merchandise on display and the business-building opportunities
that the educational program provides,” Pretner Andrew said.
“The various parties and hospitality areas provide outstanding
opportunities to make contacts and catch up with business
associates in a more relaxed setting, not to mention enjoying
great food and entertainment. These complimentary events are
also another way we can show our appreciation to all attendees.”
A variety of complimentary special events include:
● Grand Opening Party for World Market Center’s new Building B –
Monday, Jan. 29 from 5:30 p.m. to 8 p.m. in both Building B and
Building A at World Market Center. Sponsored by World Market
Center.
● Breakfast at Cashman Center – Tuesday, Jan. 30 – Thursday,
Feb. 1 from 9 a.m. to 10 a.m. at Cashman Center. Sponsored by
World Market Center.
● Daily Attendee Hospitality Wine & Cheese – Tuesday, Jan. 30 –
Friday, Feb. 2 from 3 p.m. to 4 p.m. at Cashman Center and
Pavilions Café, Pavilion 1. Sponsored by World Market Center.
● WHFA Member Appreciation Party – Tuesday, Jan. 30 from 4 p.m.
to 6 p.m.
WHFA Retailer Resource Center. Sponsored by Western Home
Furnishings Association for all retailers.
● Carnival, Las Vegas Style – Tuesday, Jan. 30 from 5:30 p.m. to
7:30 p.m. at Cashman Center. Sponsored by World Market Center.
● International Buyers Breakfast – Wednesday, Jan. 31 from 8:30
a.m. to 10:30 a.m. in Building B, 16th Floor, World Market
Center. Sponsored by World Market Center.
● Twilight Wine & Cheese Soiree – Wednesday, Jan. 31 from 5:30
p.m. to 7:30 p.m. in Buildings A and B, World Market Center.
Sponsored by World Market Center.
● Delightful Desserts, Cocktails and Jazz – Thursday, Feb. 1
from 5:30 p.m. to 7:30 p.m. in the Atrium of Buildings A and B,
World Market Center. Sponsored by World Market Center.
World Market Center is an integrated home and hospitality
contract furnishings showroom and convention complex in Las
Vegas. When fully built, at 12 million square feet in 8
buildings, World Market Center will be the largest trade show
complex in the World. The 12 million square foot campus will be
complete by 2013 and will showcase furniture, decorative
accessories, lighting, area rugs, home textile and related
segments, as well as Las Vegas Design Center (LVDC) open
year-round to the trade.
The second building will open in January 2007; officials are now
leasing the third building to a broad cross-section of the home
furnishings industry.
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