Kahne licensed products rank in the top 5 in sales for current Nextel Cup licensed drivers. Kahne products include sofas, adult and kid's recliners, video rockers, rocking chairs and rugs.
Brown Councill, RTO Sales, Baseline Licensing Group

Baseline signed a deal with Evernham Motorsports and Nascar to manufacture and market an entire home line of products for Kasey Kahne, driver of their #9 Dodge Charger. See Market space #S74656 at this summer's Las Vegas Furniture Market.

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Baseline Licensing Group (BLG), will be spotlighting opportunities for Rent-to-Own companies, and west coast sports teams at the upcoming Las Vegas Market July 25th - 28th at the Las Vegas Convention Center.

With a special display in Market space #S74656, BLG will give away prizes for taking a "test-sit" in samples of its popular new line of officially licensed micro fiber adult recliners, sofas, kid's recliners, video rockers, and rocking chairs.

At the same time, Rent-to-Own companies will be introduced to ways in which this exciting and popular line of licensed furniture can be used to grow business. For example, Rent-to-Own stores can plan NFL parties and promotions coupled with home entertainment packages to maximize the many marketing opportunities BLG has to offer.

Baseline also announced that it has just signed a deal with Evernham Motorsports and Nascar to manufacture and market an entire home line of products for Kasey Kahne, driver of their #9 Dodge Charger.

"In continuation of expanding our licensing all sports, we have just signed up Washington state born Kasey Kahne who took over the race car that the infamous Bill Elliot drove for many years," said Brown Councill, RTO Sales, Baseline Licensing Group. Not only was Kasey the 2004 Nascar Rookie of the Year and Nextel Cup champion contender, currently 4th in the overall Nextel Cup standings, but he is extremely popular with the fans. Kahne licensed products rank in the top 5 in sales for current Nextel Cup licensed drivers. "Kasey Kahne products we are currently offering are sofas, adult and kid's recliners, video rockers, rocking chairs and rugs."

BLG spokesperson Brown Councill says special shipment arrangements will be made at the Market for industry representatives. "RTO stores that place orders before or at the Market will be able to have their product shipped to them within a month, which will enable them to take delivery right before the mad fourth quarter rush," says Councill, who serves as Baseline's RTO Sales Manager.

BLG products shown at the Las Vegas Market will also include officially licensed rugs and accessories.

For more information and to receive Baseline's Sports Home Lifestyle marketing packet, contact Brown Councill at 336-882-8078 or brownc@blsports.com.

Based in Virginia, Baseline Licensing Group is a Sports Home Lifestyle furniture licensor for NFL, NASCAR, NBA, and College offering a complete lineup of family and kid's upholstery, rocking chairs, occasional tables, beds, rugs and accessories.