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Building Blocks; Whirlpool Takes Corporate Citizenship To New Level
By RTO Online - The rent to own industry's trade website
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See Whirlpool in booth 3130 at RentDirect PrimeTime!
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Whirlpool Corporation partners with Habitat for Humanity to eliminate poverty housing, one block at a time.

Whirlpool Corporation partners with Habitat for Humanity to eliminate poverty housing, one block at a time.
Whirlpool Corporation partners with Habitat for Humanity to eliminate poverty housing, one block at a time. - contact Brian Duke at 800-446-2574 for more information.
Brian Duke
Booth # 3130

Habitat for Humanity and Whirlpool Corporation are part of a joint effort to build an entire block of 10 homes in just a week as part of the new “Building Blocks” program. The planned annual event will be hosted for the first time by Nashville Area Habitat for Humanity (NAHFH) and held in a different location each year.

Whirlpool is a partner in Habitat’s work around the world and designed the weeklong build to engage people from around the country to join in the effort to raise awareness about Habitat’s mission and help eliminate substandard housing in the United States. Each year the program will recognize an outstanding U.S. Habitat for Humanity affiliate and its relationship with its local community by holding a weeklong build in the affiliate’s community. Kicking off in Nashville, the program will unite local residents with Whirlpool employees and volunteers from 100 Habitat affiliates. These volunteers will build 10 homes on one block from Nov. 4-11, 2006. Construction of a single Nashville Habitat home typically takes eight days, spread across four weekends.

“Whirlpool has donated a refrigerator and a range to every new home built in North America since 1999 and we wanted to continue our commitment in a way that would bring together local residents and volunteers from around the country in a very personal way,” said Jeff Terry, senior manager of corporate commitment, Whirlpool Corporation. “We selected Nashville as the first location for the Building Blocks program because Nashville Area Habitat for Humanity impressed us with how closely they have worked with local community partners, businesses and local municipalities to bring about positive change in their community.”

Whirlpool is one of Habitat for Humanity International’s largest corporate sponsors and has donated a refrigerator and range to every new Habitat for Humanity home built in North America since 1999. Whirlpool plans to support every new Habitat home built globally by 2011, either through product donations, cash or home sponsorship.

Whirlpool Corporation is the world’s leading manufacturer and marketer of major home appliances, with annual sales of more than $19 billion, more than 80,000 employees, and more than 60 manufacturing and technology research centers around the world. The company markets Whirlpool, Maytag, KitchenAid, Jenn-Air, Amana, Brastemp, Bauknecht and other major brand names to consumers in nearly every country around the world.

Whirlpool - contact Brian Duke at 800-446-2574 for more information.

POINT DIRECT: Singer and television superstar Reba McEntire has helped Whirlpool promote Habitat’s mission for more than three years.

Whirlpool is a proud participant in the 2006 RentDirect PrimeTime! buying Show, August 20-23, 2006 at the Venetian in Las Vegas, Nevada.

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